Importent links for Creative Idea

How to Optimize Great Content for Search Engines to easily Crawl, Index and Rank : http://kaiserthesage.com/content-optimization/

How to Create Content Strategy for a B2B Business : http://searchenginewatch.com/article/2286733/How-to-Create-Content-Strategy-for-a-B2B-Business#disqus_thread

Google Webmaster Tools: the Complete Guide :http://www.techlila.com/articles/google-webmaster-tools-guide/ 

 Details about Meta Tags

http://www.instantposition.com/websitepromotion/seo/meta-tags.cfm